Tag: seth godin


Seth Godin on Doubt

The path of entrepreneurship is challenging. Sometimes we forget that the  entrepreneurial mindset tends to look at the world through a unique lens. Whether it’s thinking about mission above all else, or about probabilities and

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Can You Afford Not to Be Funny?

In the past when Heights Media Group launched products for ourselves or on behalf of clients, a common debate was whether or not we should use humor as a marketing component. Generally when a client

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Never Compromise Your Values. Never.

Seth Godin has a great post today on ’Toxic Employees.’ Seth identifies such individuals as sharing two common characteristics: 1. They confuse “How can I help this prospect/customer?” with “How can I get rid of

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