Over the weekend, The New York Times ran a thought-provoking piece titled, Generation OMG. The article draws parallels between generations growing up in our current economic crisis and the silent generation of the Great Depression.
Maybe it’s because I studied a decent amount of economics in school, but I think the first step in marketing anything on a large scale is to know the economic conditions and trends you’re selling
It’s been a while since I wrote about brand reputation optimization, a term I coined last year. However, Starbucks has recently been facing a storm of controversy and I believe how it is handling
I’m composing this post on a Blackberry while in the woods of New Hampshire, so apologies for any sloppieness! This weekend has given me an opportunity to read several articles on the state of Fed
Apple has a new ad placement spot that is tough to miss – the front page of the New York Times. What’s particularly cool about this ad is that ‘PC guy’ actually appears to use